Hello. I’m Richard. If you’re looking to find out who I am and what I do, you’re in the right place.
What I do
I’m a communicator at heart. Adept at understanding business drivers and user needs, setting strategy, and then producing the content and functionality that delivers - in the right way, at the right time and in the right place.
I can now draw on over two decades’ experience, through a varied set of roles where words like ‘writer’, ‘journalist’, ‘editor’, ‘content’, ‘communications’. ‘marketing’, ‘digital’ or ‘transformation’ feature.
In short, I can put words to work, deploy them with precision, and then measure and refine to get results.
I’ve worked in and alongside press, marketing, communications, design and product management teams, and with developers and technical specialists. I’ve worked for companies large and small, public and private sector, with co-located and remote teams and stakeholders.
I’m currently at the accountancy software firm, Sage Group. My role is focussed on transforming user experience across the Sage Business Cloud suite, working with product managers, developers, designers and translators to hone messaging, support and drive engagement and customer satisfaction. I’ve also led on the creation of a new design system for content to underpin this work and to be used across the wider business. [More...]
Prior to Sage, I led the redevelopment of the National Building Specification (NBS) website for the Royal Institute of British Architects. In less than a year the site moved from hand-coded HTML, legacy systems and outdated design to a brand-new technical infrastructure and content management system. The role saw me get waist-high in page design, user experience testing, brand identity, company and product proposition, tone of voice, style and a range of processes to deliver more intelligent and engaging communications across print, website, and email channels. In 2017 I increased traffic by 50% on the previous year thanks to construction industry editorial delivered to meet user needs - most visibly the Periodic Table of BIM. [More...].
My Curriculum Vitae is the place to find out more about my experience, but to provide some colour:
• I presented my first radio show at 16 (and a few years later was 'Talking Technology' every week on BBC Radio Five Live). [More..]
• I reviewed almost every MP3 player on the market for a technology magazine, just days before a certain Mr Jobs changed things forever. [More…]
• I edited reader's letters for a newspaper (even the green ink ones) and subbed copy written in broad Geordie dialect. [More…]
• I worked with community groups to develop a range of multimedia content for the BBC. [More…]
• I delivered websites to support high-profile government campaigns, working with contacts at every UK University and college delivering HE courses. [More…]
• I once 'cracked' a safe so final year students could sit their exams. [More…]
• I tore down and rebuilt a local authority's web estate – delivering new websites for a museum, an internationally renowned street festival, local tourism, events and Olympics activities along the way. [More…]
• I devised extensive product documentation, training and communications for mobile phone encryption software and a bespoke project management tool for use across multiple territories. [More..]
I clearly keep busy.
Who I am
When not working, I watch way too many films (Current recommendation: Free Solo), make valiant attempts at DIY, and listen to what could kindly be described as 'eclectic' Spotify playlists.
Thanks to my daughter I have an encyclopedic knowledge of PAW Patrol which I’m trying to replace by rewatching Bagpuss.
Thanks again for stopping by. I like working on interesting things. If you’ve something that may be of interest, or just want to say hello, please get in touch.