RIBA Enterprises Ltd / NBS
RIBA Enterprises Ltd
Jan 2015 to Dec 2017
I headed up an extensive redevelopment of the company’s main customer-facing website – www.theNBS.com.
This saw the move away from hand coded HTML pages and a range of legacy applications and towards a system powered by the Sitecore experience management platform with completely new templates and integrations in keeping with a new brand-identity.
The role saw me waist-high in page design, user experience, brand identity, company and product proposition, tone of voice, style and a range of processes to deliver intelligently targeted communications across website, print and email channels.
By year three web traffic to theNBS.com was reaching record levels - up by almost 50% on the previous year - thanks to carefully crafted Knowledge content and the wonders of the Periodic Table of BIM.